
When our local Tesco in Sevenoaks closed for 4 days recently for a refit, interesting things happened. Sainsburys ran out of food as Tesconian refugees swamped the store like locusts. Where was Sainsbury's planning? Everyone in our area knew about the Tesco closing apart from them seemingly - biggest news to hit Sevenoaks since the trees were blown down last century. Sainsburys underlined their No.2 position by failing to cope with the rush, and with no effort to capitalise and steal newcomers longer term with a campaign aimed at Tesconians. Then Tesco re-opened and the carpark was so rammed that shoppers were abandoning their cars just South of Watford and walking barefoot to the shrine. Tesco reported record revenues as prodigal shoppers returned brandishing Sainsbutys carrier bags at the checkout. All is well again. Normal service has been resumed.
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